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J.D. Power and Associates is a marketing information firm that is nearly 30 years old. The company evaluates customer satisfaction with companies by taking consumer surveys and releasing the results to the general public. The information that J.D. Power and Associates provides is completely based on customer feedback and is not influenced by the businesses themselves. When you are searching for auto insurance, the J.D. Power and Associates rating can help determine the customer service quality of the car insurance company. The J.D. Power and Associates Consumer Center is available on their website to provide resources for consumer to make informed decisions.